Marbella Passed €800k — But the Smartest Buyers Are Already Looking Inland
Marbella just broke €800,000 average. Here's the trend within the trend that savvy buyers are watching.
Marbella's average home price has now broken €800,522 for the first time — up 38% since 2022. But look closer at the regional data and a more interesting story emerges: growth in Marbella itself has actually slowed to +4.6% annually, while inland towns like Archidona (+34.4%), Istán (+28.2%) and Guaro (+25.2%) are seeing prices surge as demand spreads beyond the coastline. For buyers priced out of the Golden Mile — or simply looking for the next wave of appreciation — this is exactly the kind of shift worth understanding before it becomes obvious to everyone else. Where do you see the next five years of Costa del Sol value heading?

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